The game allows players to become the mayor of a virtual city and to oversee its development into a large metropolis. Players can perform tasks, which include farming, construction, and rent collection in their city using energy points. The amount of energy available increases as the user gains in experience levels, up to a maximum of 30, or 37 with the dam addition.The energy points are replenished automatically at a constant rate.
The player can also visit their neighbor's city and perform up to 5 different jobs every 12 hours. This gives the user reputation points which provides the user with a free goods bonus and one or two heart requests with each reputation level-up and increases the amount of energy, XP and coins bonuses available on a daily basis. Players can send other players gifts and help them in some of the goals. The main task of the game is to complete goals, which can be seen on the top left corner of the screen and earn City Coins and purchase all current items for some. Players can also buy goods, sell goods,(supply goods to other players cities if their business branches are on their cities) and produce their own goods by farming and shipping. This virtual game had 80 experience levels,which has been increased to 90 experience levels and currently increased to 125 experience levels with different names for your city every level you reach.
CityVille: Hometown
Zynga has also developed a mobile version of the game, which is available for download to iPhones. The mobile game is, however, not connected to the web game.
Currency
The main currencies in CityVille are citycash and coins. Players buy citycash or earn it by leveling up. Currency can be used to purchase special items.
Partnerships
Due to the high popularity of CityVille among Facebook users, two major music artists promoted their albums using CityVille. Lady Gaga items were available via RewardVille for a limited time. Enrique Iglesias also made his CityVille appearance in October 2011 giving players a task to build an Euphoria arena which is an Attraction in CityVille and an avatar of Enrique can be seen performing while it's open.
Business franchises like Capital One, Best Buy, Coca-Cola and McDonald's also appeared in CityVille, allowing players to build replica shops for fixed periods of time.
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